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Digital Marketing Webinar - SCORE - Local SEO/SEM - Optimizing your lead generation
SCORE SEMA Announces Phase Two of Its Online workshop Series
DIGITAL MARKETING
Now that businesses are reopening, it’s imperative that you consider leveraging digital marketing tactics. To that end, SCORE SEMA is announcing two webinars focused on implementing an effective digital marketing strategy. Developing an effective digital marketing plan requires understanding of the topics highlighted below.
SCORE SEMA has invited three industry veterans with extensive experience in all aspects of digital marketing to be our presenters.
Local SEO/SEM - Optimizing your lead generation
Monday, June 29 10:00a to 11:15a- Local SEO vs. SEO
- Why do you need a Local SEO presence
- Metrics you should know
- Google algorithms - what Google search engine looks for
- Onsite content best-practices
Presenter – Mr. Kenneth Widger – An expert in digital marketing and web design. Currently developing digital marketing services and technologies for MicroD – A provider of marketing, ecommerce, and product visualization technologies to the home furnishings industry.
REGISTER NOW!
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Keyword Research - How it supports SEO as well as your overall marketing strategy
Wednesday, July 8 10:30a to 11:45a- What is keyword - search terms - research and its primary benefits
- Why defining your geography and target audience before keyword research matters
- How to generate keyword research lists
- Employing keyword research in organic/technical SEO tactics, like page tags and content
- Getting Google to index/crawl your site post-revision-making
Presenter – Robin Clapp – Owner of website design by Robin. Specializes in website design, messaging, and content management
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We encourage you to attend both online workshops to get the most benefit. They were designed to logically complement each other.
If you have any questions, please contact; Daniel Sapir
SCORE Southeastern MA
daniel.sapir@scorevolunteer.org
508-345-0700Digital Marketing Webinar - SCORE - ...Date and Time
Monday Jun 29, 2020
10:00 AM - 11:15 AM EDTJune 29
10-11:15amLocation
Webinar
Contact Information
SCORE - Daniel Sapir
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