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DTSTART:20170313T130000Z
DTEND:20170313T140000Z
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SUMMARY:TREX II: Networking Group "Why Branding Your Business Makes Sense"
DESCRIPTION:TREX are Networking Groups within the Chamber\, formed as a forum for your business to build stronger relationships and therefore grow your business. We welcome new Chamber Members to join each group\, please call with questions.  (This is a membership benefit and is included in your annual dues\, no joining fee for TREX groups)\n\n\n\nThis TREX Meeting will feature a guest speaker Matt Donnelly\n\n\n\nBe Yourself...Only Better (or\, Why Branding Your Business Makes Sense)\n\nWhen you think of the word brand\, what comes to mind? If you're like most people\, you probably think of logos\, slogans and color palettes. But while those things are important\, they start you in the middle. I want to help you start at the beginning.\n\nYour brand is the story of what your company is all about -- its history\, core purpose and values (aka why you're in business). And it's where you want to go next.\n\nIn this workshop\, I'll get you thinking about your brand and show you why now is the right time to make an investment in the future growth and prosperity of your business.\n\n\n\nYou will walk away learning:\n\n          What branding is and isn't\n\n          Why your brand matters\n\n          How to know if your branding needs help\n\n          Why branding is about strategy first\, not tractics\n\n          The six questions you need to be asking about your business\n\n          How a solid brand makes everything about your business better\n\n\n\nWho should attend this workshop?\n\nYou should attend if any of these things are your reality right now:\n\n          You don't stand out from every other company in your industry\n\n          You're discounting and competing on price (not growing revenue)\n\n          You're hazy on the identity of your ideal customer\n\n          You're spending money on social media every month and don't have much business to show for it\n\n          You're leaving money on the table through a lack of innovation\n\n\n\nAbout Matt Donnelly\n\nMatt Donnelly is a brand strategist who has been helping businesses create and nurture brands customers love for more than two decades. He's principal at Donnelly Creative in Mansfield. He confesses he didn't know where Mansfield was until his wife found a house downtown back in 2013 and told him "I found our house\, so find out everything you can about Mansfield."
X-ALT-DESC;FMTTYPE=text/html:<span style="font-size:14px\;">TREX are Networking Groups within the Chamber\, formed as a forum for your business to build stronger relationships and therefore grow your business. We welcome new Chamber Members to join each group\, please call with questions. &nbsp\;<strong><em>(This is a membership benefit and is included in your annual dues\, no joining fee for TREX groups)<br />\n<br />\nThis TREX Meeting will feature a guest speaker Matt Donnelly</em></strong></span><br />\n<br />\n<strong>Be Yourself...Only Better (or\, Why Branding Your Business Makes Sense)</strong><br />\nWhen you think of the word brand\, what comes to mind? If you&rsquo\;re like most people\, you probably think of logos\, slogans and color palettes. But while those things are important\, they start you in the middle. I want to help you start at the beginning.<br />\nYour brand is the story of what your company is all about -- its history\, core purpose and values (aka why you&rsquo\;re in business). And it&#39\;s where you want to go next.<br />\nIn this workshop\, I&rsquo\;ll get you thinking about your brand and show you why now is the right time to make an investment in the future growth and prosperity of your business.<br />\n<br />\n<em>You will walk away learning:</em><br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; What branding is and isn&#39\;t<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Why your brand matters<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; How to know if your branding needs help<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Why branding is about strategy first\, not tractics<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; The six questions you need to be asking about your business<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; How a solid brand makes everything about your business better<br />\n<br />\n<em>Who should attend this workshop?</em><br />\nYou should attend if any of these things are your reality right now:<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; You don&rsquo\;t stand out from every other company in your industry<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; You&rsquo\;re discounting and competing on price (not growing revenue)<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; You&rsquo\;re hazy on the identity of your ideal customer<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; You&rsquo\;re spending money on social media every month and don&rsquo\;t have much business to show for it<br />\n&bull\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; You&rsquo\;re leaving money on the table through a lack of innovation<br />\n<br />\n<em><strong>About Matt Donnelly</strong><br />\nMatt Donnelly is a brand strategist who has been helping businesses create and nurture brands customers love for more than two decades. He&rsquo\;s principal at Donnelly Creative in Mansfield. He confesses he didn&rsquo\;t know where Mansfield was until his wife found a house downtown back in 2013 and told him &ldquo\;I found our house\, so find out everything you can about Mansfield.&rdquo\;&nbsp\;</em><br />\n&nbsp\;
LOCATION:Meets at the Chamber Office 280 School St.\, Mansfield in the Dynamic Dental Conference Room
UID:e.1730.2259
SEQUENCE:3
DTSTAMP:20260417T103253Z
URL:https://www.tri-townchamber.org/events/details/trex-ii-networking-group-why-branding-your-business-makes-sense-2259
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